Chenchen Shen
Experience & Interaction Design
FISH
Bicycle Design for University Students
Course "Developed Product Design"| Apr. 2010 - Jun. 2010
The task of the course was to design a bike loved by university students and used in campus. Guided by the research result, the bike should be high-class, fashionable and firm, and it is better to be individual and distinctive.
Research
Group interview: About current use situation, discontent, advice and hope of bike; KJ method and systematizing method were used.
Questionnaire: 15 bikes of different brands were chosen for evaluation. Questionnaire was used to get information of bike's use situation and users' lifestyle.
Idea Method: Stimulating new ideas of design.
According to the results of research, "form, sense of high-class, stability of structure" , which are well connected with "individuation, sense of fashionable and dynamic", are the main factors deciding people's purchase intention of a bike.
My Goal
Because the bike is intended for university students, who always use it for 4 years, I wanted the bike to be environmentally friendly and recycavle as well as fashionable and distinctive on the premise that it is firm.
Design
Final Concept
Other concepts